Concept: Ideal Customer Profile (ICP)

Note

Describes the archetype of the perfect-fit customer — including company size, industry, geography, budget, tech stack, and buying role. Informs sales and marketing alignment.

Tags

b2bsalesbranding

Parents (up to 3 levels)

  1. Audience & ICP (c_audience_icp)
  2. Brand Core (c_brand_core)

Children (has_subtopic)

None

Related (related_to)

None

Rules (has_rule)

None

Aliases

  • Buyer Profile
  • Customer Persona (B2B)
ID
c_icp_definition
Label
Ideal Customer Profile (ICP)
Pinned
No
Rank
6200
Created
2025-10-29T10:13:01.779Z
Updated
2025-12-01T21:44:05.726Z
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Current parent: Audience & ICP (c_audience_icp)
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