Concept: Positioning & Go-to-Market

Note

Core question: 'Does our story cut through, and does it resonate with the right buyers?'
- How to sell to enterprise → What messaging convinces risk-averse buyers (proof, references, compliance)?
- Messaging & proof points → Do we have clear case studies, ROI calculators, and compelling differentiation?
- International expansion → Should we expand via direct sales or piggyback on partner ecosystems?

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Parents (up to 3 levels)

  1. GD Portfolio Challenges (c_gd_portfolio_challenges)
  2. Challenges (c_challenges)
  3. ScaleUp-200E (c_scaleup_200e)

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ID
c_gd_positioning
Label
Positioning & Go-to-Market
Pinned
No
Rank
0074
Created
2025-08-29T16:17:15.323Z
Updated
2026-01-16T03:43:44.781Z
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